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Originally published on Inman.com.

We all want to be better, but many find it hard to make the time and put in the work. The fact that no one wants to be graded, reviewed or criticized when it comes to their business — or how they conduct it — can make prioritizing training an uphill battle.

If COVID-19 taught us anything, it’s that we need to be strong, strategic and adaptable. That’s why now’s the time to hone your team’s skill set and make sure everyone is up to speed on their current training.

Weekly or daily training and check-ins are more important than ever — even if they have to be done online these days. Hunger doesn’t create sales. Instead, an “I can” and “I know how” mentality cuts through the chaos to reveal opportunity. That’s where training needs to start. What do our agents believe right now? What’s our story of success?

Are you training to prepare yourself and your team to thrive in the opportunities you have? What do team members need to know before they are handed valuable opportunities? Are you listening?

Team culture is what we do and say when we think no one is watching. Are you paying attention to the values and beliefs that create the words and actions?

Team members may want and demand opportunities, and it’s up to you to prepare them for success and ensure a high likelihood of return for the business.

Read more on Inman.com.

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